T4LEADER
About the Role
Provide the single source of truth for growth, learning impact, and revenue—part-time or fractional.
You will:
Define and maintain core KPIs with owners (Marketing, Product, Programs, Partnerships).
Build unified dashboards: traffic → MQL/SQL → revenue; activation/retention; event and community engagement; learning outcomes.
Set up lightweight attribution (UTM hygiene, channel/source views) and cohort analyses for webinars/courses.
Automate data refreshes and alerting; document metric definitions and create simple “how to read this” notes.
Surface weekly insights and “next best test” recommendations.
Interview prep: ▶️ https://www.youtube.com/watch?v=KRkWewmiCQc&list=PLnjrbcchWAgPwMsrYIWxRnw9f2YByH9i2
Requirements
3–5 years in analytics, BI, or data operations (agency, SaaS, or edtech a plus).
Fluency with spreadsheets and one of: SQL/BigQuery, Looker Studio/Power BI/Tableau.
Comfortable shaping KPIs and building end-to-end dashboards (marketing → product → programs/revenue).
Experience with attribution, funnel analysis, and cohort/retention metrics.
Ability to automate refreshes and document definitions for non-technical teams.
Clear, concise communicator who can turn data into decisions.
About the Company
T4Leader builds the digital backbone for modern leadership education—courses, communities, and ambassador experiences. We’re U.S.-based with global reach. We ship iteratively, measure what matters, and use insights to compound impact.